Justine Timberlake may be bringing sexy back, but California Closets is bringing sexy to the back page of your favorite magazine.
According to Adrants:
"For years. we've seen the very utilitarian ads for that closet shelf company, California Closets. That utilitarian approach always seemed appropriate since closet shelving is, well, utilitarian."
"...California Closets screamed,"Dammit, we need to get ourselves some hip, vapid looking, ridiculously dressed models and drape them across the [magazine] ad and, like, just kinda show our shelving in the background..."
We don't know about you, but most advertisements for closet companies suck. And if you can't show the way real people use their closets, why not make them sexy?
Check out the Adrants column, don't forgot to read the amusing comments-- too steamy to list here.
So we ask Blog readers, do these ads make you want to slip into something more comfortable?
