Can a shopping center really make you more organized?
Take this billboard at the famous at 3rd and Fairfax in Los Angeles. We snapped a picture of the billboard last week, on the way to dinner at Maggiano's next door.
"YOUR TO DO LIST HAS MET ITS MATCH. Get more done at Farmer's Market."
For many years, shopping centers and malls have pushed the thinking that life would not be as much fun or as sociable without them. They add amusement parks, carousels and Hunky Santas to get us to spend more time there. Even the Farmer's Market has valet parking. And now, they're telling us we can be more productive if we shop there.
But a lot of shopping is about wasting time, and malls want you to spend as much time there as possible so you buy more. What are some examples of big mall time-wasters?
- Having dinner sucks 2-hours out of your day
- Having to walk clear across the mall to get to one store sucks 15 minutes
- Seeing a movie sucks 2-hours out of your day
- Getting out of the damn parking lot can take 1-hour (okay, maybe not… but you get the idea.)
It's incongruent for an owner of a shopping center to say that you can be more productive at their mall because their main goal is to get you to spend more time in their shops.
Besides, this campaign is moot, Organized Living next door at the Grove shut down 2 years ago.
What time sucks does your local mall have that are hidden behind a veil of fun and family?
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